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"Blog Post" Boardwalk Memories

Speedboat Rides, 1941

Speedboat rides around the bay departed from the end of the Pleasure Pier in the 1940s. “Hi-de-ho and away we go!” was how the Speedboat rides where announced over a

Blackout Curtains, 1957

Check out the blackout curtains in this 1957 photo. During World War II they were most likely used to prevent enemy submarines from spotting the Boardwalk. After the war, they

Betty Lou Alexo, 1942

The Boardwalk used many professional models in publicity photos from the 1920s through the 1960s. 1942 image of Betty Lou Alexo.

Super Round-Up Ride, 1972

This thrilling ride called the Super Round-Up ride opened on the Boardwalk in 1972, it’s last day of operation was March 31, 1992. A similar “round up” ride called the

Santa Cruz Lifeguards, 1946

The municipal lifeguards got their first motorized equipment in 1946 – a World War II Jeep. Bill Lidderdale, at the wheel with Princess in his lap, trained many Santa Cruz

2nd Annual Santa Cruz Ocean Swim, 1936

Grueling races have been a part of the beach activities for many years here in Santa Cruz. This 1936 Santa Cruz Sentinel photo shows the second annual Santa Cruz Ocean

Leo the Lion

Anybody remember Leo the Lion from the 70s, 80s, and 90s? Leo would say “Hey kids! It’s feeding time. I’m Leo the paper-eating lion!” and kids would run around picking

Construction of the Giant Dipper, 1924

Construction of the Giant Dipper in 1924 took just forty-seven days and cost $50,000. Workers used 327,000 board feet of lumber and 743,000 galvanized nails. They built coaster thrills for

Kewpie Doll, 1919

Kewpie Dolls were popular prizes in the early 1900s. This photo of Lillie and Tony Teshara was taken in front of a Kewipie Doll concession at the Boardwalk in 1919.

Navy Hostpital at Casa Del Rey Hotel

During World War II, the Casa del Rey Hotel (across the street from the Boardwalk) served as a Navy hospital. The Plunge (indoor pool once located in Neptune’s Kingdom) was

Moore’s Mess of Mutts, 1981

Moore’s Mess of Mutts performed on the Beach Bandstand in the Summer of 1981. Notice the Ferris Wheel’s location? Where the Pirate Ship sits today!

Kepups and French Fries, 1971

This fabulous 1971 photo of Barbara Wetzel was taken in front of her family’s food concession. A Kepup was a hot dog cut into pieces, battered and deep fried on

Muscle Beach Party, 1986

Body building contests were big in the 80s. In 1986 this “Muscle Beach Party” was captured by local photographer Dan Coyro. The Jet Star can be seen in the background.

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